Virtual exhibition BUSINESS-INFORM 2015

 The Shift to Aftermarket Supplies in Russia: Why is it a threat? 

There is a unique situation taking place on the Russian market of the laser office printing supplies. The growth of compatible (non-OEM) supplies supplements in 2014-2015 led to reduction of OEM-cartridges share on the Russian market down to record-beating 16.4% (in pcs.), at the same time the share of the aftermarket products has grown up to 62.7%. The growth of new-built compatible cartridges supplements provided the 20.9% share for this segment, and the supplements of quality new compatible (Premium-class) cartridges that allow to perform remanufacturing (quite economically justified) made possible the creation and development of a new segment on the Russian market, the remanufactured new-built compatible cartridges.

It almost looks like that the situation on the Russian market is extremely favorable for suppliers and resellers of compatible supplies for laser printing equipment. The market is growing.Its dynamics are positive. However, more attentive analysis of the processes taking place on the Russian market shows that optimistic outlook visible today may change to a pessimistic one, and positive dynamics may change to negative quite quickly.

In2015 inspite of the overall growth of the Russian market of compatible supplies for laser printing by 8.6% (in pcs.) its volume in monetary terms has decreased by 19% (in USD). The enlargement of low-quality products share on the Russian market already by the end of 2015 led to the growing numbers of buyers considering the whole non-OEM products market (both new-built and aftermarket) as a market for low-quality products, which are better to be avoided (27% of buyers, 30% forecasted for 2016).

What will happen when the financial situation in Russia improve (2017-2018). The procurements of compatible supplies will decrease at least down to 22-24% of the market (in pcs,) and it will be very difficult for compatible supplies to restore its image among buyers.

So the traditional Russian questions arise: “Who is to blame?” and “What do we have to do?”

How to avoid the loss of “dissatisfied” customers? How to make the market more stable? Why even in the period of sanctions the volumes of sales (not the share of the market, but exactly the volumes in pcs.) of quality compatible supplies in Russiahaven’t decreased? What does educating customers give to the market and why this education is always for the benefit of the quality products manufacturers and quite not always for the benefit of Russian seller-companies? Why the advertising of seller-companies brands influence not the sales of the quality products, but the overall share of those companies’ sales in the segment of compatible supplies? Why the sales of compatible supplies through exclusive partners in Russian can serve as an effective base for manufacturers’ short-term strategies but, as a rule, are not effective for long-term selling strategies?  

The answers to those questions will be discussed in the report of Information Agency “Business-Inform” director, Malinskiy S. V., on  RT Imaging Summit & Expo—Europe 2016  (Barcelona, April 21-22, 2016, Hall 2, Fira Montjuïc Exhibition Centre).

We invite Russian and International specialists in the field of office printing to visit this event! We will be glad to see you at the presentation of the report The Shift to Aftermarket Supplies in Russia: Why is it a threat? (April 22), as well as at the booth of Information Agency “Business-Inform” B350 (April 21-22)!

Printing Supplies Catalog #34, 2015 Is Out Now and Available for Sale 

Printing Supplies Catalog (#34, 2015) has been printed and is now available for sale. It has been prepared by Information Agency “BUSINESS-INFORM” specialists and addresses a wide range of computer and office equipment users.

The catalog contains the information regarding supplies for inkjet, laser, LED, matrix, sublimation printers, copiers, engineering systems, duplicators, faxes, and MFPs of the leading world manufacturers (Brother, Canon, Epson, HP, Konica Minolta, Kyocera, Oki, Panasonic, Ricoh, Samsung, Sharp, Toshiba, Xerox, etc.). The detailed information regarding usage, yield, average prices, product codes, and compatibility of supplies is also present. Besides OEM supplies the catalog offers information regarding compatible supplies, the leaders on the Russian market (ATM, Boost, Delacamp, Fuji, Hi-Black, Imex, Ink-Mate, Integral, Katun, Mitsubishi/MKI, Profiline, Static Control, Unijet, Uniton). For the first time the Catalog presents the information about G&G cartridges and their exclusive distributor on the Russian market, Rosco company.

The volume is 460 pages. You can purchase Printing Supplies Catalog (#34, 2015) at Information Agency “BUSINESS-INFORM” distribution department, e-mail: bizinform@list.ru   , cash on delivery, or at the Ramiscompany shop (Moscow, Medoviy lane, h. 4, b. 5). To learn more about the products offered on the Russian Market by  Information Agency “BUSINESS-INFORM” (catalogs, magazines, databases) check the Agency’s web-site, Our Products section.

“The Dynamics and Tendencies of the Russian Printing Supplies Market during 2012-2016” Report on RemaxWorld Expo 2015 

On October 16 (14.30-15.15), at the RemaxWorld Expo 2015 organizer’s booth (Zhuhai International Exhibition Center, hall 5, booth # 5588) Dr. Stanislav Malinskiy, General Director, Information Agency “Business-Inform”, will present the report called “The Dynamics and Tendencies of the Russian Printing Supplies Market during 2012-2016”.

The report will feature the results of Agency’s market research performed in 2014-2015, including the most recent results:

- The dynamics of compatible laser cartridges procured by Russian organizations in 2013-2015;

- The dynamics of factors influencing the choice of the laser printing compatible cartridges Russian buyer in 2011-2015;

- The dynamics of the Russian compatible laser cartridges market in 2013-2015.

The special attention will be paid to the development forecasts of the Russian market in 2016.

If you are planning to develop your business inRussia, we invite you to visit mr. Stanislav Malinskiy’s report, “The Dynamics and Tendencies of the Russian Printing Supplies Market during 2012-2016” at RemaxWorld Expo 2015 (October 16, 14.30-15.15, Zhuhai International Exhibition Center, hall 5, booth # 5588).

The report will be presented in both Russian and English languages.

Business-Inform Review Magazine (issue #8, 2015) – News from the World of Office Printing Equipment and Supplies

  Another quarterly issue of Business-Inform Review – Issue for Professionals (#8, 2015) magazine is out now. The magazine targets the specialists of the Russian market of printing equipment, supplies, and parts. It is published in 20000 copies and is already available for sale. 

More than 50 articles have been published in the magazine’s main sections: Global Industry Leaders, Marketing, Printing Outsourcing, Patents and Intellectual Property, Office Equipment and Printing Technology, Printing Supplies, Expos and Conferences. 

In the Global Industry Leaders section a well-known specialist, Dr. Richard Yu, has been presented. He is the president of Suzhou GolgenGreen Technologies, well-known in the global printing industry as a developer of a new Improved Drum Recoating Technology used in OPC production for office printing equipment. In the published article Dr. Richard Yu presents his vision of remanufacturing industry perspectives and solutions to the problems caused by OEM-patents infringement.

In the Marketing sections articles have been published dedicated to the Russian market of the printing supplies in the first half of 2015 (Malinskiy Stanislav, Information Agency “Business-Inform”), forecasts on the global office printing market development in 2015 (John Shane, InfoTrends), 2014 results in Asia-Pacific region (Pankaj Chawla, IDC), recent tendencies of the globals supplies market (Tomas Wolf, Katun).

In the Printing Outsourcing section an article has been published dedicated to business optimization through Kyocera’s MDS-solutions (according to the materials of Sergei Svistunov’s (Kyocera Document Solutions Russia) report on BUSINESS-INFORM 2015 international exhibition).

In the Patents and Intellectual Property section articles have been presented dedicated to the experience of lawsuits between OEMs and compatible supplies manufacturers/sellers. World leading experts have presented a range of articles about possible defense-strategies for remanufacturers and compatible supplies sellers in case of a lawsuit related to the OEM-patents infringement.

In the Office Equipment and Printing Technology section, articles have been published regarding color toner manufacturing techniques (dr. Edul N. Dalal), the last decade achievements in laser technologies (Steve Weedon), subjective and objective color printing evaluation points (John Marshall), recent models of Sindoh printing devices (Volker Kappius). The section also contains press-releases of Ricoh and Xerox, dedicated to new models of printing devices on the Russian market.

In the Printing Supplies and Aftermarket section articles have been presented dedicated to the main tendencies of office printing supplies markets development in different regions, the merger strategies of market leaders, features of Australian, European, Latin American markets. The section also contains the articles about the products achieving leading positions on the Russian supplies market: Static Control, Delacamp, Profiline and Colouring, Uniton.

In the Expos and Conferences sections articles have been published regarding BUSINESS-INFORM 2015 international office equipment and supplies exhibition (Moscow, VDNH, May 19-21, 2015) and conferences within its framework.

Especially for international specialists, several articles dedicated to the Russian market have been presented in English (see English Pages section).

The digital version of the magazine can be found on Business-Inform agency’s web-site, here: http://www.sforp.ru/bireview/review2015h.htm (in Russian) and http://www.sforp.ru/birevieweng/review2015h.htm  (in English).

The printed version can be ordered in Business-Inform distribution department (http://market.sforp.ru/products/ ),Moscow specialists can purchase the magazine in RAMIS company shop (Moscow, Medoviy lane, 4 (building 5)).

The Russian Patents of the Laser Printing Equipment Manufacturers are represented on Information Agency “BUSINESS-INFORM” Web-Site 

The issues connected with violation of printing equipment OEMs IP are becoming more and more urgent on the international market. OEMs are striving to protect their commercial interests from the aftermarket by actively using lawsuits accusing aftermarket manufacturers and suppliers products of OEM-patents violation.

Quite often the court decisions in such lawsuits appear in OEMs favor and companies supplying aftermarket materials have no other choice but to stop selling products “banned” by the court. In the last few years many aftermarket manufacturers refused to copy OEM-developments instead creating their own unique technologies protected by their own patents. As a result in cases of OEM-lawsuits in different countries the court scales are now more often tipped in Aftermarket favor.

In Russia cases of ОЕМ-lawsuits against aftermarket suppliers are still quite rare (if, for example, we compare their numbers with those in US or Europe). However, the registration of OEM-patens in Russia has been considerably sped up lately. That is why the understanding, which OЕМ-patents are already registered in Russia and consequently can be used by OEM companies against aftermarket manufacturers and suppliers, is becoming more and more important.

Information Agency “BUSINESS-INFORM” within the framework of the research dedicated to the Russian office printing supplies market prepared the list of OEM-patents in the field of laser printing. It was published in BUSINESS-INFORM Review magazine (issue #6, 2015). Starting from August 01, 2015 this list along with pdf-copies of Russian OEM-patents can be found on the web-site of Information Agency “BUSINESS-INFORM” in “Our Researches” section.           

 Information Agency “BUSINESS-INFORM” Will Participate in RemaxWorld Expo 2015

Information Agency “BUSINESS-INFORM” (Moscow) will participate in RemaxWorld Expo 2015international office printing supplies exhibition. The Exhibition will take place in Zhuhai city (China) during October 15-17, 2015. It is one of the largest professional industry events, and for many years it remains the main aftermarket supplies industry expo for office printing. Which is not surprising, since it is Zhuhai, where there are headquartered 680 companies having 25% of world’s compatible laser manufacturing share, 70% of world’s compatible inkjet cartridges share, 70% of world’s compatible ribbons manufacturing share. In 2014, 453 companies from all over the Globe participated in the Exhibition. According to the organizers during the three days the Exhibition was visited by more than 13500 people from 85 countries. For the first time exhibitions were taking place in Zhuhai’s new expo center. The Exhibition visitors got a chance to evaluate the products presented by exhibitors, to establish business relationships with potential partners, to discuss problems and tendencies of the modern market together with colleagues. The organizer of RemaxWorld Expo 2015, Recycling Times Media Corporation, forecasts that in 2015 the Exhibition will continue its development and will become even bigger than in 2014.

Information Agency “BUSINESS-INFORM” will participate in Zhuhai’s Expo for the fourth time already. At the booth 5415 Agency’s specialists will present its main products, namely Printing Supplies catalogs, BUSINESS-INFORM Review magazine, Printing Equipment Supplies database, BUSINESS-INFORM 2016exhibition, results of marketing research of the Russian office printing supplies market. Visitors can subscribe for Agency’s catalogs and magazines, book booths for participating in BUSINESS-INFORM 2016 International Office Equipment Supplies and Parts Exhibition (Moscow, VDNH, May 24-26, 2016) directly at the 5415 booth.

Within the framework of RemaxWorld Expo 2015, during October 15-16, 2015 the International Conference will be held, where the world’s leading specialists are going to present the reports regarding the most up-to-date issues in the industry of office printing. According to already established tradition the report regarding the dynamics and tendencies of the Russian office printing supplies market during 2012-2016 will be presented by Information Agency “BUSINESS-INFORM” General Director, Dr. Malinskiy Stanislav (October 16, 14.30-15.15). The report will contain the results of the Russian market research performed by Agency’s specialists in 2014-2015.

Information Agency “BUSINESS-INFORM” invites Russian and international specialists to visit RemaxWorld Expo 2015. We will be glad to see you at our booth 5415! 

Contacts: e-mail: bizinform@list.ru , info@sforp.ru                                              

Tel.: +7 495 9886146   

Danilogorskaya Julia, managing director